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Terms of Use

Effective Date: 11/11/2024

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1. Acceptance of Terms

By accessing or using our services, you agree to comply with and be bound by these Terms and Conditions. If you do not agree to these terms, please discontinue using our services immediately.

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2. Services Provided
Lutkan offers media buying, monetization, and AI-driven solutions tailored to optimize client outcomes. We may modify, add, or discontinue services at our discretion.

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3. Background Statements
WHEREAS, we have created a platform that enables users to advertise and publish advertisements on the Internet;


WHEREAS, you manage one or more websites, applications, offers, services, and/or properties (each referred to as "Your Property" and collectively as "Your Properties");


WHEREAS, you seek to purchase advertising space or impressions for Your Properties on websites, applications, and/or properties managed by other users of the platform ("Third Party Properties") and/or wish to host advertisements for Third Party Properties on Your Properties;


WHEREAS, we grant you the ability to use the platform to buy and sell advertising space and impressions, subject to the terms outlined herein;

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NOW, THEREFORE, for and in consideration of the premises and mutual covenants set forth, the parties agree as follows:

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4. User Responsibilities
Users of our services agree to:

  • Provide accurate and complete information as requested.

  • Comply with all applicable laws and regulations in connection with their use of our services.

  • Refrain from engaging in activities that disrupt or interfere with our services, servers, or networks.

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5. Content and Intellectual Property
All content, software, and materials provided by Lutkan are protected by intellectual property laws. Users are granted a limited, non-exclusive license to use these materials solely as part of our services. Unauthorized copying, distribution, or modification is strictly prohibited.

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6. Payment and Billing

  • Payment Information: Users agree to provide accurate payment information when ordering our services. We may share payment data with trusted partners solely for payment processing.

  • Billing Terms: Fees and payment schedules will be provided when you engage our services. By providing payment information, you agree to our billing terms.

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7. Data Usage and Privacy
Your use of our services is subject to our Privacy Policy, which outlines how we collect, use, and share your information.

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8. Limitation of Liability
To the fullest extent permitted by law, Lutkan shall not be liable for any indirect, incidental, or consequential damages arising from the use of or inability to use our services, regardless of the form of action.

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9. Indemnification
You agree to indemnify, defend, and hold harmless Lutkan, its affiliates, and their respective directors, officers, and employees from and against any claims, damages, or expenses arising from your use of our services or violation of these Terms.

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10. Ad Formats and Unacceptable Content

  • Ad Formats: We offer various ad formats, including banners and videos, all of which must comply with our guidelines. We reserve the right to review and approve all ads before publication.

  • Unacceptable Content: Your Properties and Advertisements must not contain explicit, illegal, harmful, or otherwise inappropriate content, as determined at our sole discretion. Examples include, but are not limited to:

    • Obscene, defamatory, abusive, or invasive content.

    • Depictions or promotions of illegal activities or acts of harm.

    • Misrepresentation of identity or misleading content.

    • Software viruses, malicious code, or unauthorized scripts.

    • Unauthorized use of third-party trademarks or promoting malicious software.

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11. Termination
We may terminate or suspend access to our services at any time, without prior notice, for conduct that violates these terms or is otherwise harmful.

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12. Modification of Terms
We reserve the right to modify these Terms and related policies at any time by updating this page. The date of the latest amendments will be indicated at the top. Continued use of our services constitutes acceptance of the amended Terms.

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13. Governing Law and Jurisdiction
To the fullest extent permitted by law, these Terms and any claims or disputes that arise are governed by the laws of the Netherlands, without regard to conflict of law principles. For claims you bring against us, you agree to submit to the personal and exclusive jurisdiction of the courts in Amsterdam, Netherlands. For claims we bring against you, you agree to submit to the jurisdiction of the courts in Amsterdam or any location where personal jurisdiction over you can be established.

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14. Contact Information
For any questions regarding these Terms and Conditions, please contact us at contact@lutkan.com

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